Mikki Graber, owner of The Lemon Tree in downtown Washington hosted the CEO class for a very interesting story of Mrs. Graber's voyage on starting up her home decor business. When asked by daughter Madigan to list her top choices in a "bucket list," Mikki ranked owning a home decor shop as her #1 item. And so it began in October of 2012 when the vision for The Lemon Tree began. It was not until May 11, 2013 that the store officially opened. The business has grown each year and what started as mostly home decor has now expanded into a clothing line and also baby gifts. Graber told the class that her highest sales dates are ''Small Business Saturday," which was last Saturday and her Christmas open house. The two dates generate her highest sales volume. Mikki also went on the explain how she utilizes Facebook for most of her advertising. Her core target market are women from mid-20's to late 60's. Thank you Mrs. Mikki Graber for sharing your passion for The Lemon Tree with the CEO class today.

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